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Benetton's controversial “Unhate” campaign

Benetton's controversial “Unhate” campaign

In Italian clothing label Benetton's ideal world, foreign dignitaries from opposing sides would lock lips. Benetton took the concept to heart, making it the subject of its controversial “Unhate” campaign, which features political enemies getting a little too close for comfort. The company debuted its ads recently at its flagship Paris store much to the chagrin of the world leaders it featured. Read more…
Image: The Pope and al-Tayeb share a kiss on the latest United Colours of Beneton advertisement